Friday, July 25, 2008

5, 6, 7, 8...

I've been thinking about Rob Marshall's upcoming musical adaptation Nine a lot this past week. There's a big poster for Loreal Paris makeup right next to where I sit on my tea break at work that features Penelope Cruz and it just made me realise that if Cruz wins an Oscar early next year for her role in Woody Allen's Vicky Cristina Barcelona - and, at least at this stage, it seems like a good possibility - then the marketers of this upcoming musical will be able to tout all of it's major cast members as being Oscar winners.

Daniel Day-Lewis

Nicole Kidman

Judi Dench

Marion Cotillard

Sophia Loren

Penelope Cruz?

Oh sure, that Kate Hudson waste has been cast, but who cares about her? And, if nothing else, she's inexplicably an Academy Award nominee, although you would I'm joking if you had only followed her career from 2001 onwards.

I remember there being a big thing about Christopher Nolan's Insomnia starring three Oscar winners (Al Pacino, Hilary Swank, Robin Williams) so imagine the advertising possibilities for Nine if it stars SIX! I'm sure the Weinstein Brothers, who are producing, will ruin it like they do everything else, but it's the sort of thing that should be exploited. Make it an event.

"The Weinstein Company are proud to present the musical extravaganza of a lifetime... NINE!"

"Academy Award winners Daniel Day-Lewis, Nicole Kidman, Penelope Cruz, Judi Dench, Marion Cotillard and Sophia Loren are all in... NINE!"

Etc. Who knows if it'll be true, but why not? That's what I find is missing a lot about movie advertising these days. They don't market something as being "The latest visionary masterpiece from Martin Scorsese" or whatever like they used to. Now it's almost like they try and hide as many of the sellable points as possible. I always imagine "The sensation of the Cannes Film Festival is finally in [country]!" to be a good selling line.

I don't know. I just want some grandeur.


J.D. said...

Wouldn't it be something if that song Fergie did for the Sex and the City movie won the Oscar?! Then there'd be 7 Oscar winners in the movie! And they're not even done casting yet!!!

(I'm assuming Penelope will win, 'cuz she will.)

Kamikaze Camel said...

Oh dear. Let's not go there, okay.

adam k. said...

This kinda makes me wish Kate Hudson had won in 2000 (which she very nearly did), just so they could then have 7 academy award winners in that film.

But regardless, I'm sure they'll do the "Academy Award Winner Daniel Day-Lewis, Academy Award Winner Nicole Kidman..." thing, and at least 5 of them will be winners and two will be nominees (which they can also mention). That's pretty impressive.

And it really DOES seem like Penelope will win, doesn't it? And it's really ALL just because Javier will be announcing the winner. Are we overestimating the appeal of seeing him give the oscar to Penelope and then plant one on her? Maybe. It's just really not everyday that a (hot) star can give his (hot) girlfriend an oscar. That seems enough to seal the win in stone.